Sportingtech, a prominent betting and content aggregation platform provider, has signed a content integration deal with the dynamic game development studio RubyPlay. Under the partnership, the studio will provide Sportingtech with a growing library of entertaining slot games to be offered to the aggregator’s net of busy partner operators. Sportingtech will thus integrate the studio’s content into the platform to additionally boost its offerings already containing more than 100,000 titles. Once added, the RubyPlay content will be made readily available to over 100 global partners of Sportingtech.
Content Integration Deal:
The slot games to be integrated under the deal will include the studio’s latest developments such as Immortal Ways Diamonds, Diamond Explosion 7s, and Mad Hit Marlin Bonanza and more. The integration will help Sportingtech reinforce its position of the leading platform provider in the Latin American region. For this reason, the provider’s latest move represents a step up on its way to meet its 2024 strategic objectives focused on Latin American region.
Captivating Game Development:
The partnership simultaneously enables RubyPlay to continue building its brand in the iGaming industry through a series of deals with well-established industry brands. The innovative and energetic studio is fully committed to developing captivating slot games using in-house design and development tools to stand out from the crowd. The developer also uses additional features and support to enable its operator and aggregator partners to benefit from the value added to their operations.
Looking Forward to Brazilian iGaming Summit in Sao Paolo:
The deal with the platform provider will also make it possible for RubyPlay to extend its reach across multiple Sportingtech’s operator partners to players worldwide. At the same time, the provider will use the partnership to expand its offerings and benefit from the abundance of content as it continue expansions across regulated LatAm markets. Therefore the company looks forward to taking part in the Brazilian iGaming Summit / BiS SiGMA Americas Exhibition to be held in Sao Paolo, Brazil from April 23 to 25. Sportingtech will welcome visitors at stand K60 to introduce its award-winning platform and offer the high-end gaming experience to more industry stakeholders.
Robert Nevill, Senior Commercial Manager, at Sportingtech, said: “We are always seeking ways to enhance the content portfolio that we provide to our operator partners. RubyPlay has created a strong reputation in the LatAm market and integrating its library of slots will go a long way to ensuring operators can deliver a diverse range of titles to its players. RubyPlay prides itself on creating unique gaming experiences and we are sure that the array of games will be well received by operators and players alike.”
Dr. Eyal Loz, CPO, at RubyPlay, said: “Being able to partner with a tier one provider in Sportingtech will further our ambitious growth plans, ensuring our content is engaged by as wide an audience as possible. Sportingtech prides itself on providing bespoke offerings and we are thrilled that our content is going to play a key part in its top class delivery to operators.”
